New from us: Sake from Zuiyo in Kumamoto

We are delighted to introduce you to our new sake producer Zuiyo from Kumamoto. We discovered his fantastic products on our last trip to Japan and immediately fell in love with them. We hope you feel the same way!

Taihachi Yoshimura founded Zuiyo in Kawashiri in 1867 and was one of the pioneers of sake production in Kumamoto. Previously, only the local specialty Akazake was produced here. Akazake, or "red" sake, is mainly used today as a condiment, but was the only alcoholic beverage produced in Kumamoto at the time. In addition, the Kumamoto Prefectural Sake Institute was founded on its land in 1909 in order to optimize brewing techniques in Kumamoto. This made Zuiyo an important player in Kumamoto's sake history.

The brewery is very proud to be the birthplace of Kumamoto sake culture. The company was once founded with the aim of producing high-quality products rooted in the local climate. Almost 160 years later, the founder's vision continues to be realized by the following generations. Every day, the company faces the challenge of producing authentic, strong sake that is typical of Kumamoto.

Zuiyo is still one of the few breweries in Kumamoto to produce Akazake today. The company is also famous for its nihonshu, which has won numerous national and international awards. In addition to sake, Zuiyo is also very successful in producing delicious shochu.

We have two new Zuiyo sakes in our range at the start of the collaboration, but you can be sure that more products from this great producer will follow. Look forward to the Kumamoto Castle Junmai Sake and the Hojun Karakuchi Futsushu Sake.